Merit Beauty is an American luxury clean beauty brand founded by Katherine Ward-Larsen. The brand quickly gained recognition for its minimalist approach: offering one perfect product in each category, developed without compromising on quality, ingredients, or design. Merit specializes in "smart" cosmetics that combine the effectiveness of professional products with the safety and simplicity of skincare.
The products are created for those who value luxury but do not want to overcomplicate their routine—busy women who prefer "less is more." All Merit cosmetics are manufactured in the USA, are cruelty-free, and contain no parabens, sulfates, phthalates, silicones, or synthetic fragrances. The shop actively supports transparency: full ingredient lists and explanations of each component’s role are published on the website. Using a Merit promo code or coupon allows you to save significantly on your purchase.
How to save on purchases at Merit
Saving at Merit is possible even when dealing with a premium shop —the key is knowing where to look for value. Below are proven strategies that will help reduce the final order cost without compromising quality.
Use a current promo code or coupon. This is the fastest and most reliable way to save. Merit periodically launches limited-time promotions: discounts of 10–20% on the first order, 15% off everything with a subscription, and bonuses when buying sets. However, such offers are rarely announced to the masses—they need to be tracked. This is exactly what Adventures of a couponista does: we monitor the official Merit website, their newsletters, social networks, and affiliate programs daily to quickly find and verify working codes. With us, you can find the most current promo code or coupon.
Subscribe to the newsletter. When you visit the site for the first time, you will be asked to provide your email—do so. In response, you receive a promo code for a 15% discount on your first order. This is a standard offer, but it works consistently and does not require additional conditions. Plus: subscribers receive notifications about private sales and exclusive promotions before everyone else.
Buy sets and kits. Merit regularly offers Sets & Kits—themed bundles where the price is lower than buying the items individually. For example, The Minimalist Kit (includes foundation, highlighter, and lipstick) costs 15–20% less than the sum of the individual items. Travel Kits—miniatures of full-sized products at a reduced price—are particularly valuable. This is the ideal way to test several before purchasing full-sized versions.
Watch for seasonal sales. Although Merit is a luxury shop, it holds sales twice a year:
- Spring Sale (usually in April–May) — discounts of up to 25% on last year’s shades and surplus stock.
- Black Friday / Cyber Monday — the biggest promotions of the year: up to 30% off everything, free shipping, and gifts with orders over $100.
Important: sale items often sell out within the first few hours, so it is worth making a wish list in advance and being ready at 00:01. At the same time, you do not need a promo code or coupon for the purchase.
Use the loyalty program. Merit launched the Merit Rewards program—for every dollar spent, 1 point is awarded. Once you accumulate 100 points, you can receive $10 off your next purchase. Also, registering for the program gives you 50 bonus points (equivalent to $5). A promo code can be combined with points.
Buy during "quiet" periods. Avoid peaks in demand: New Year holidays, Mother's Day, Valentine's Day. During these times, there are rarely discounts, and delivery may be delayed. The best time to shop is January (after the holidays) and August (before the launch of the autumn collection), when brands more often make incentive offers.
Pay attention to gifts with purchase. Merit often includes free samples in orders (for example, a mini version of the foundation or lip balm). With an order of $75 or more, you get a complimentary makeup bag made from recycled plastic. This is not a direct discount, but it increases the value.
How to apply a Merit promo code
On our website, you'll always find a promo code or coupon that's currently valid. To use it, follow these simple but reliable steps:
- Go to the official store website and add the desired items to your cart.
- Click on the cart icon in the upper right corner and proceed to checkout.
- Below the list of items, find the "Discount code or gift card" field.
- Enter the promo code from our list.
- Make sure the order total has changed: the discount will appear in the line item.
- Complete the checkout—enter your address, payment method, and confirm the order.
Terms and Conditions:
- A promo code (coupon) can only be used once for a purchase.
- Some codes can only be used by first-time visitors and first-time orderers.
- Some codes can only be used for purchases of a certain amount.
- Be sure to pay attention to the expiration date. The coupon may not be applied if it has expired.
Current offers
The shop offers the following promotions:
- Merit Rewards program: 1 point per $1, 100 points = $10 toward the next.
- Gift with over $75 — a branded makeup bag made from recycled materials.
- Foundation subscription — upon subscribing, you get a 15% discount + free shipping on all subsequent shipments.
Company Advantages
The main advantage of Merit is the safety of its formulation. The brands are developed in collaboration with dermatologists and estheticians, excluding over 1,300 potentially harmful ingredients banned in the EU.
Brand features:
- Multifunctionality: most replace several items at once.
- Eco-approach: packaging is 100% recyclable, and minimal plastic is used when shipping.
- Textures: the brand relies on light, creamy textures that do not feel heavy on the skin and do not create a "mask effect."
- Universal shades: the palette is selected so that the products look harmonious on any skin undertone.
Product Range
The Merit catalog is thought out to the smallest detail and includes only the essentials for creating a complete look:
- Face: The Minimalist perfecting complexion stick, Bronze Balm, and Day Glow highlighter. These products create a "your skin, but better" effect.
- Cheeks: Flush Balm, which blends easily even with your fingers.
- Eyes: Clean Lash mascara, which has a water-resistant effect, and Brow 1980 pomade for creating volume and hold.
- Lips: Shade Slick moisturizing lip oils (in glossy and matte finishes) and the classic Signature Lip lipstick.
- Skincare: Great Skin Instant Glow Serum, which preps the skin for makeup and hydrates it at a deep level.
- Accessories: Brush No. 1 with high-quality synthetic bristles for perfect blending of creamy textures.
Merit Beauty is the ideal choice for those who are tired of cluttered makeup bags and want to look flawless without unnecessary effort. High-quality ingredients, ethical production, and thoughtful design make every purchase a profitable investment in your appearance. And by using a promo code or coupon, you can afford luxury care at the most pleasant prices.
